For previous generations, the world of investing was a walled garden that few understood or had access to. Today, even those with no financial training can buy and sell from the palm of their hand. Asset classes have expanded from stocks and bonds to include everything from crypto and the metaverse to fractional shares of classic Jordans. Brokers - the traditional source of guidance for non-professional investors - have been replaced by TikTok influencers, subreddits, and the world of information, misinformation and manipulation that lurks on the internet.

This democratization of finance has been transformative, providing means for wealth generation to those who have never had access before. But in a world where one can “invest” in just about anything, how do you separate signal from noise, opportunities from scams, and reality from hype?

The new documentary "This is Not Financial Advice" -- produced with the help of Legion M and its 40,000 shareholders -- examines these questions by allowing the viewer to "come along for the ride" with a unique and entertaining assortment of investors using wildly different approaches to chase their fortunes. From the "Dogecoin Millionaire" who made (and lost) millions by investing his life's savings in a joke cryptocurrency to a TikTok influencer striving to demystify finance for teenage girls, "This is Not Financial Advice" is a wildly entertaining movie that also serves as a thoughtful examination of what it means to be an "investor" in 2023.

Love it or hate it, the new frontiers of finance are upon us, and "This is Not Financial Advice" does a masterful job of creating the sort of conversations needed to navigate them. For Legion M -- a company whose founding premise is rooted in one of these new frontiers (equity crowdfunding) -- we couldn’t be more proud to be a part of the film and the important conversations it will spark.